April has been a busy month for social media, with the Cambridge Analytica data breach, JD Weatherspoons quitting social media and more. To make sure you’ve not missed a thing, here’s my monthly roundup, sharing 11 important pieces of social media news from the month.
1. Marketers using Custom Audiences on Facebook will be required to confirm they have user consent (04/04/18)
Do you have permission? #Facebook is planning to require marketers, who are using #CustomAudiences, to confirm they have obtained user content. @probles explains what this could mean for your business: https://t.co/uJh0JdwRgV via @Econsultancy ? pic.twitter.com/Hot5Z4KL31
— Elizabeth Harmon (@Liz_Harmon) April 7, 2018
2. Facebook has rewritten its terms of service (04/04/18)
Facebook has rewritten its terms of service, providing greater clarity on how data is collected and used. @amanda_zw shares some of the key points here: https://t.co/j6YK7So74x via @HubSpot ? pic.twitter.com/F9HFiPgdxz
— Elizabeth Harmon (@Liz_Harmon) April 5, 2018
3. Facebook’s Mark Zuckerberg appeared before Congress in relation to the Cambridge Analytica data breach (04/04/18)
It has been confirmed that Mark Zuckerberg will appear before Congress on 11th April, in relation to the Cambridge Analytica #data breach. Read the full story here: https://t.co/0zwzj7ijvh by @BradenBecker via @HubSpot ?⚖️ pic.twitter.com/ALyXdMX5OK
— Elizabeth Harmon (@Liz_Harmon) April 6, 2018
4. Facebook announced it will be making changes to how it handles advertisements (06/04/18)
Advertising on #Facebook? @Amanda_ZW explains what you need to know about some of Facebook’s latest changes and requirements: https://t.co/HtgVc5VvUw via @HubSpot ? pic.twitter.com/uqVaNcaP2f
— Elizabeth Harmon (@Liz_Harmon) April 19, 2018
5. Major Facebook Newsfeed changes were announced (08/04/18)
Confused about how your Facebook #NewsFeed will be changing? Mark Hull, Director of Product Management @Facebook, explains the major updates that are coming soon: https://t.co/Pb1ZUTE8mS #video ✨ pic.twitter.com/Gs75O33xit
— Elizabeth Harmon (@Liz_Harmon) April 16, 2018
6. Hootsuite explained how Facebook’s struggles could actually be a good thing for brands (13/04/18)
Should your brand remain on #Facebook, or quit #socialmedia completely? Read this insightful article by @invoker @hootsuite! https://t.co/ThzPHqhf8m ?? pic.twitter.com/z42nVDAfYY
— Elizabeth Harmon (@Liz_Harmon) April 19, 2018
7. Twitter introduced new rules (15/04/18)
Are you up-to-date with the latest #Twitter changes? If not, take a read of this article, where @alfred_lua explains what the changes are and what they mean for your business: https://t.co/yOfK0sf1r8 via @buffer ? pic.twitter.com/Kg7G6YRGGm
— Elizabeth Harmon (@Liz_Harmon) April 21, 2018
8. JD Weatherspoons quit social media (16/04/18)
Pub chain ?, JD Weatherspoons, quits #socialmedia because of it’s “addictive nature”, but will they be back? When used correctly, social media can be a fantastic tool and provides many business benefits! https://t.co/OSyE08e9Gv ? pic.twitter.com/pLLGRqxjw5
— Elizabeth Harmon (@Liz_Harmon) April 16, 2018
9. Facebook tried to limit the reach of GDPR (19/04/18)
Facebook is now trying to limit the reach of #GDPR, affecting 1.5 billion of its users. Find out everything you need to know from @Johnny_Lieu here: https://t.co/bw9x8xguSj via @mashable #EU #privacy ⭐ pic.twitter.com/k4JZDrbDTM
— Elizabeth Harmon (@Liz_Harmon) April 20, 2018
10. Twitter revealed they had 6 million new users in Q1 2018 (25/04/18)
Great #news for @Twitter who have just revealed they’ve had 6 million new users in Q1 2018! https://t.co/lUg2XcsVmG via @Bournemouthecho #stats ? pic.twitter.com/gVTQRanXaw
— Elizabeth Harmon (@Liz_Harmon) May 1, 2018
11. Facebook announced they are planning to introduce a new downvote button (29/04/18)
Have you seen @facebook‘s new downvote button yet? https://t.co/LsA4lHBxVb via @TheNextWeb #news ? pic.twitter.com/U0ySAjdCao
— Elizabeth Harmon (@Liz_Harmon) April 30, 2018
If you can’t wait for my next monthly update, follow me on Twitter @Liz_Harmon for daily updates!
Struggling to stay on top of all the latest social media news and updates? View this handy roundup of all the latest developments from April. Click To Tweet(Header photo by Roman Kraft on Unsplash)
